Culture | documentary | human-centred
Reveal Qatar’s diverse and buzzing culture through a series of mini documentaries to grow our client’s audience.
This project began by selecting personal stories from six different people; a pilot, a chef, an orchestra director, a fashion designer, a cricket coach and a triathlete. Blending interviews and dynamic location shots, we created a series of short human-centred films that uncover the thriving lives of people in Qatar.
Our mini documentary series successfully scaled our client’s online audience and boosted brand perception. Alongside this we managed to position Qatar as a desirable destination for business growth with a enviable lifestyle centred around leisure.
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