Position our client at the forefront of technology innovation by showcasing the creation and impact of their new Industry Lab in Reading, UK.
Thinking
The Work
To cover all aspects of the brief we decided to create a series of videos. Filmed across the UK, Chicago and Sydney, we produced seven high impact promotional videos, to represent our client’s impact on the technology industry. Each video required site visits, interviews and collaboration across teams to tailor the content for our client’s wide-ranging audiences.
Result
The Impact
The complexity of filming across three different continents was rewarded with results. We created seven individual promotional films, setting up our client with versatile marketing content for the future. The views followed, with our films widely-shared across multiple platforms.